k-beauty TOUN28, a brand committed to sustainable beauty, is accelerating its global market expansion by introducing innovative shampoo bars and treatment lines formulated with high-performance skincare ingredients.
k-beauty Following the successful launch of its first LA store, which proved the K-Beauty craze, Olive Young is accelerating its North American expansion by officially confirming a second location in California.
k-beauty K-Beauty device company APR has launched its new 'Booster Pro X2' in the U.S. and U.K., aiming to expand its global market share.
k-beauty Olive Young, Korea's largest beauty platform, is accelerating its North American expansion by opening its first offline store in Pasadena, USA.
k-beauty Skincare brand Beauty of Joseon has proven its global influence by being named the world's No. 1 K-Beauty sun care brand based on online sales, as compiled by Euromonitor International.
k-beauty From January to May of this year, South Korean cosmetics exports exceeded $5.6 billion, further solidifying their position as a leading consumer goods export item.
k-beauty Following the success of skincare, K-haircare products such as shampoos and treatments are rapidly emerging as the next global growth engine for the Korean beauty industry.
k-beauty In the first quarter of 2026, K-Beauty exports reached a record-breaking $3.1 billion, a 19% increase compared to the previous year. South Korea has surpassed France to become the number one cosmetics exporter to the U.S. market.